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Cobb County housing market update December 2025: What the numbers mean

Cobb County housing market update December 2025: What the numbers mean

If you are buying or selling in Cobb County, the headlines can feel mixed. Some people hear prices are up. Others hear sales are down. Then the real question hits. What does that mean for your street, your price range, and your timeline?

This Cobb County housing market update December 2025 breaks down the latest single-family numbers in plain English. You will see what moved year over year, where leverage is showing up, and what to do next if you are planning a move in Marietta, Smyrna, Vinings, East Cobb, Kennesaw, Acworth, Mableton, or West Cobb.

Cobb County housing market update December 2025 at a glance

Here are the key countywide single-family stats for December 2025 compared to December 2024:

  • New listings: 528, up 10.69%

  • Sold listings: 520, down 9.57%

  • Median sold price: $463,750, up 4.21%

  • Average sold price: $554,750, up 3.86%

  • Median days on market: 32, unchanged

  • Average days on market: 46, unchanged

  • List-to-sold price ratio: 97.8% (slightly lower than last year)

Quick table you can screenshot

Metric (Single-Family) Dec 2025 Dec 2024 Change
New listings 528 477 +10.69%
Sold listings 520 575 -9.57%
Median sold price $463,750 $445,000 +4.21%
Avg sold price $554,750 $534,119 +3.86%
Median days on market 32 32 0%
Avg days on market 46 46 0%
List-to-sold ratio 97.8% 98.4% -0.65%

Simple takeaway: more homes hit the market, fewer homes closed, and prices still rose year over year.

Prices and affordability: what changed from last year

Prices moved up again, but not in a way that removes negotiation entirely.

  • The median sold price was $463,750 in December, up 4.21% year over year.

  • The average sold price was $554,750, up 3.86% year over year.

Why do median and average both matter? The median is often the best “typical” price point. The average can swing more when higher-priced homes close in pockets like Vinings, East Cobb, and parts of the Cumberland area near Truist Park.

The list-to-sold price ratio landed at 97.8%, slightly lower than last year. That is a small shift, but it is meaningful. It suggests buyers are negotiating a bit more than they did last December.

What this means if you are selling

If you list a home that is priced correctly and looks move-in ready, you can still expect strong activity. If you list above the best comparable sales, you may get showings but fewer clean offers. In this market, pricing is not a “set it and forget it” decision. It is the start of your marketing plan.

What this means if you are buying

Rising year-over-year prices do not eliminate opportunity. They change how you win. The best approach is to focus on home condition, days on market, and terms. In many situations, buyers are finding value through credits, repairs, and closing timing, not just a lower price.

Inline CTA: Want a quick, local read for your exact zip code and home type? Message @theagency.atlanta and ask for the “Cobb County December 2025 Snapshot.” You will get a simple price range and a short strategy based on homes like yours. No spam.

Listings and sales: supply vs demand in plain English

New listings rose to 528 in December, up 10.69% from last year. More inventory is usually good news for buyers, especially in popular corridors like:

  • Marietta near Marietta Square

  • Smyrna near The Battery Atlanta

  • Kennesaw near Kennesaw Mountain

  • Mableton near access points to the Silver Comet Trail

  • Acworth with quick access to I-75 and Lake Allatoona areas

At the same time, sold listings fell to 520, down 9.57% year over year.

That combination often points to a market where buyers have more choices, but they are making decisions carefully. Some are waiting for the right fit. Others are being selective on condition and total monthly payment. Either way, it puts more emphasis on preparation and positioning.

If you are selling, this is where small details matter. Clean photos, a strong first-week plan, and a realistic list price tend to separate the listings that move from the ones that sit.

If you are buying, a higher pace of new listings can create better selection windows. That matters if you are trying to stay close to major hubs like Cumberland, Downtown Marietta, or the Smyrna and Vinings areas that connect quickly into Atlanta.

Days on market and negotiation: how deals are getting done

Median days on market stayed at 32 days in December. Average days on market stayed at 46 days. That stability tells a story.

Homes are still moving on a predictable timeline when they are priced well and presented clearly. At the same time, negotiation is showing up more often in the details of the contract.

Here is the year-to-date context for 2025:

  • YTD median days on market: 22 (up from 16 last year)

  • YTD average days on market: 39 (up from 32 last year)

That suggests 2025 required more patience than 2024 overall, even as prices edged higher. It also hints that buyers had more time to compare options in many price bands.

Practical negotiation notes

  • Sellers: Expect more inspection focus and more requests for credits unless the home is turnkey.

  • Buyers: Ask for what matters, but stay realistic on the best listings. Homes that show well and are priced right can still attract multiple offers.

Inline CTA: If you are thinking about selling in Marietta, Smyrna, Vinings, East Cobb, Kennesaw, Acworth, or West Cobb, request a 15-minute pricing plan. You will get a recommended list range, a short prep checklist, and a timing strategy based on nearby comparable homes.

Neighborhood context across Cobb County

Countywide numbers are a helpful baseline, but your results depend on the micro-market. Cobb County has a wide mix of home styles, lot sizes, HOAs, and commute patterns. That is why the same “median” can feel very different from one area to another.

A few examples of what tends to drive differences:

  • Vinings and river-adjacent areas: higher price bands and more month-to-month variation.

  • East Cobb: wide spreads based on updates, floor plan, and subdivision demand.

  • Smyrna: strong demand near The Battery Atlanta, with a mix of townhomes and older renovated homes.

  • Marietta: diverse inventory from near the Square to newer builds farther out.

  • Kennesaw and Acworth: a range of resale options, with demand shaped by access to I-75 and local parks.

A real scenario we see often

A homeowner in West Cobb lists slightly above the most recent closed comps because they have upgrades. The listing gets traffic, but offers come in under list and include credit requests. After a targeted price adjustment and a stronger weekend showing plan, the seller lands a cleaner offer with fewer concessions.

The lesson is simple. Upgrades help, but buyers still anchor to comparable sales and total monthly payment.

Simple chart or table idea for this post

Create a one-page graphic with three columns: New Listings, Sold Listings, Median Sold Price. Show December 2024 vs December 2025 side by side, then add a small line for Median Days on Market. Keep it simple and readable for Instagram and email.

Next steps for buyers, sellers, and investors

If you are buying

  1. Pick 2 to 3 target areas, then track days on market for your price band for two weeks.

  2. Use your offer terms strategically. Closing flexibility can matter as much as price.

  3. Focus inspections on major systems first. Roof, HVAC, plumbing, electrical, and foundation items carry the most risk.

If you are selling

  1. Price to your competition, not the highest sale you saw online.

  2. Plan your first 7 days like a launch. Photos, showings, and clean disclosures matter.

  3. Consider pre-list improvements that reduce buyer objections, especially paint, lighting, and minor repairs.

If you are investing

  1. Track negotiation room. A small shift in list-to-sold can change returns.

  2. Evaluate HOA rules early when townhomes or condos are involved.

  3. Build your exit plan before you buy. Know your likely resale buyer and your holding timeline.

FAQs

Are Cobb County home prices up in December 2025?

Yes. The median sold price for single-family homes was $463,750, up 4.21% from December 2024.

Did fewer homes sell in Cobb County this December?

Yes. Sold listings were 520, down 9.57% from 575 last year.

How long did homes take to sell?

The median days on market was 32 days, the same as last year for December.

Are buyers paying full list price right now?

Not always. The countywide list-to-sold price ratio was 97.8%, slightly lower than last year, which points to more negotiation.

What is the biggest mistake people make using market updates?

Assuming the countywide numbers apply evenly to every neighborhood. Micro-markets across Vinings, Smyrna, East Cobb, Marietta, Kennesaw, and Acworth can behave differently.

Quick summary

This Cobb County housing market update December 2025 shows more new listings, fewer closings, and prices that still rose year over year. Days on market held steady for the month, while the year-to-date pace suggests buyers had a bit more time compared to 2024.

 

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